Colour & Creativity
"Colour and Creativity" - also known as the Red Range from the colour of the packages - sends children aged 3 to 12 on a voyage of creative discovery. Qualitative aspects such as good covering power, saturated and non-fading colours, and safety can be taken for granted.
In developing the products, great attention is also paid to ergonomics: a pencil should sit comfortably and firmly in a child's hand.
The goal is to stimulate children's natural creativity, something which has benn shown to encourage development of mental powers.
Every year, Faber-Castell meets this challenge with intelligent new products solutions.